News and Features

The latest news including shopper insights, category news and general advice on how to grow your
sales.

News Category : Category Insight

A fairly recent innovation, hair masks are an essential part of a hair care routine as they provide extra nourishment and hydration to your hair beyond what conventional conditioning products offer. Accordingly, consumers expect these products within their preferred haircare brand of choice....
January is traditionally the time for ditching the fat, sugar and beer and replacing them with carrots, lettuce and water. Some people take to this more enthusiastically than others, but there’s no doubt that January is the right time to beef up your healthier snacking range....
With inflation at a 40-year high and wage rises failing to keep pace, you could be forgiven for thinking that shoppers are stripping the shelves of all the entry-level value products and leaving all the more premium lines to gather dust. BUT… you’d be wrong....