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Healthcare & Medicines

Healthcare & Medicines

The medicines category generally has low price sensitivity, as shoppers need something to fix their discomfort as soon as possible.
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If possible, display medicines on the shop floor. It’s more convenient for shoppers and it will help grow your sales. If you must stock them behind the counter, make sure you display the price clearly so the shopper doesn’t have to ask, as this can be a purchase barrier.
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Shoppers on a distress mission spend approximately 1.75 times more than average*. Distress purchases are common across the medicines category, with 47% of winter medicines shoppers buying on a distress mission. **
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Source: *Kantar Worldpanel HBB Missions 52we April 2017
**Kantar Shopper Mission 52we April 2020
Seven out of ten shoppers pre-plan their medicines purchase. It is therefore important to have a comprehensive range to drive shoppers into store.
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Source: Kantar Worldpanel, Missions Survey
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Oral Adult Pain Relief

Top 5 best sellers

1
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Nurofen

Express Liquid Ibuprofen Capsules 200mg 10ct

Oral Adult Pain Relief
2
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Galpharm

Paracetamol Tablets 500mg 12ct

Oral Adult Pain Relief
3
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Galpharm

Paracetamol Caplets 500mg 16ct

Oral Adult Pain Relief
4
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Galpharm

Ibuprofen Caplets 200mg 16ct

Oral Adult Pain Relief
5
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Nurofen

Ibuprofen Tablets 200mg 12ct

Oral Adult Pain Relief
1
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Nurofen

Express Liquid Ibuprofen Capsules 200mg 10ct

Oral Adult Pain Relief
2
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Galpharm

Paracetamol Tablets 500mg 12ct

Oral Adult Pain Relief
3
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Galpharm

Paracetamol Caplets 500mg 16ct

Oral Adult Pain Relief
4
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Galpharm

Ibuprofen Caplets 200mg 16ct

Oral Adult Pain Relief
5
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Nurofen

Ibuprofen Tablets 200mg 12ct

Oral Adult Pain Relief

Topical Adult Pain Relief

Top 5 best sellers

1
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Deep Heat

Effective Relief Heat Rub 35g

Topical Adult Pain Relief
2
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Deep Heat

Pain Relief Spray 150ml

Topical Adult Pain Relief
3
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Voltarol

Pain-Eze Emulgel 30g

Topical Adult Pain Relief
4
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Voltarol

Joint Pain Relief Gel 30g

Topical Adult Pain Relief
5
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4 Head

Effective Headache Relief Stick 3.6g

Topical Adult Pain Relief
1
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Deep Heat

Effective Relief Heat Rub 35g

Topical Adult Pain Relief
2
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Deep Heat

Pain Relief Spray 150ml

Topical Adult Pain Relief
3
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Voltarol

Pain-Eze Emulgel 30g

Topical Adult Pain Relief
4
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Voltarol

Joint Pain Relief Gel 30g

Topical Adult Pain Relief
5
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4 Head

Effective Headache Relief Stick 3.6g

Topical Adult Pain Relief

Childrens Medicines

Top 10 best sellers

1
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Calpol

Infant 2m+ Oral Suspension 100ml

Childrens Medicines
2
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Calpol

SixPlus 6yrs+ Oral Suspension 80ml

Childrens Medicines
3
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Nurofen for Children

Strawberry 3m+ Fever & Pain 100ml

Childrens Medicines
4
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Calprofen

Ibuprofen 3m+ Oral Suspension 100ml

Childrens Medicines
5
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Calpol

Infant 2m+ Suspension Sachets 12ct

Childrens Medicines
6
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Calpol

SixPlus 6yrs+ Suspension Sachets 12ct

Childrens Medicines
7
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Benylin

Children’s 1yr+ Cough Syrup 125ml

Childrens Medicines
8
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Nurofen for Children

Strawberry 3m+ Cold, Pain & Fever 100ml

Childrens Medicines
9
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Benylin

Infant’s 3m+ Cough Syrup 125ml

Childrens Medicines
10
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Calpol

SixPlus 6yrs+ Fastmelts Tablets 12ct

Childrens Medicines
1
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Calpol

Infant 2m+ Oral Suspension 100ml

Childrens Medicines
2
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Calpol

SixPlus 6yrs+ Oral Suspension 80ml

Childrens Medicines
3
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Nurofen for Children

Strawberry 3m+ Fever & Pain 100ml

Childrens Medicines
4
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Calprofen

Ibuprofen 3m+ Oral Suspension 100ml

Childrens Medicines
5
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Calpol

Infant 2m+ Suspension Sachets 12ct

Childrens Medicines
6
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Calpol

SixPlus 6yrs+ Suspension Sachets 12ct

Childrens Medicines
7
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Benylin

Children’s 1yr+ Cough Syrup 125ml

Childrens Medicines
8
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Nurofen for Children

Strawberry 3m+ Cold, Pain & Fever 100ml

Childrens Medicines
9
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Benylin

Infant’s 3m+ Cough Syrup 125ml

Childrens Medicines
10
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Calpol

SixPlus 6yrs+ Fastmelts Tablets 12ct

Childrens Medicines

Cold & Flu

Top 5 best sellers

1
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Lemsip

Max Cold & Flu Capsules 16ct

Cold & Flu
2
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Lemsip

Max Cold & Flu Lemon Sachets 5ct

Cold & Flu
3
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Lemsip

Max Day & Night Capsules 16ct

Cold & Flu
4
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Lemsip

Cold & Flu Lemon Sachets 5ct

Cold & Flu
5
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Beechams

All In One Cold & Flu Liquid 160ml

Cold & Flu
1
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Lemsip

Max Cold & Flu Capsules 16ct

Cold & Flu
2
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Lemsip

Max Cold & Flu Lemon Sachets 5ct

Cold & Flu
3
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Lemsip

Max Day & Night Capsules 16ct

Cold & Flu
4
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Lemsip

Cold & Flu Lemon Sachets 5ct

Cold & Flu
5
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Beechams

All In One Cold & Flu Liquid 160ml

Cold & Flu

Decongestants

Top 5 best sellers

1
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Sudafed

Blocked Nose Spray 15ml

Decongestants
2
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Sudafed

Congestion & Headache Capsules 16ct

Decongestants
3
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Vicks

VapoRub 50g

Decongestants
4
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Vicks

Inhaler Nasal Stick 0.5ml

Decongestants
5
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Vicks

Sinex Micromist Nasal Spray 15ml

Decongestants
1
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Sudafed

Blocked Nose Spray 15ml

Decongestants
2
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Sudafed

Congestion & Headache Capsules 16ct

Decongestants
3
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Vicks

VapoRub 50g

Decongestants
4
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Vicks

Inhaler Nasal Stick 0.5ml

Decongestants
5
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Vicks

Sinex Micromist Nasal Spray 15ml

Decongestants

Sore Throat

Top 5 best sellers

1
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Strepsils

Honey & Lemon Lozenges 16ct

Sore Throat
2
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Strepsils

Extra Triple Action Lozenges 24ct

Sore Throat
3
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Strepsils

Original Lozenges 16ct

Sore Throat
4
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Strepsils

Honey & Lemon Lozenges 36ct

Sore Throat
5
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Strepsils

Menthol Lozenges 16ct

Sore Throat
1
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Strepsils

Honey & Lemon Lozenges 16ct

Sore Throat
2
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Strepsils

Extra Triple Action Lozenges 24ct

Sore Throat
3
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Strepsils

Original Lozenges 16ct

Sore Throat
4
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Strepsils

Honey & Lemon Lozenges 36ct

Sore Throat
5
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Strepsils

Menthol Lozenges 16ct

Sore Throat

Cough Remedies

Top 5 best sellers

1
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Benylin

Non-Drowsy Chesty Cough Mixture 150ml

Cough Remedies
2
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Covonia

Chesty Cough Mixture 150ml

Cough Remedies
3
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Covonia

Dry & Tickly Cough Mixture 150ml

Cough Remedies
4
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Benylin

Dry & Tickly Cough Mixture 150ml

Cough Remedies
5
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Benylin

Mucus Cough Max Honey & Lemon 150ml

Cough Remedies
1
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Benylin

Non-Drowsy Chesty Cough Mixture 150ml

Cough Remedies
2
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Covonia

Chesty Cough Mixture 150ml

Cough Remedies
3
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Covonia

Dry & Tickly Cough Mixture 150ml

Cough Remedies
4
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Benylin

Dry & Tickly Cough Mixture 150ml

Cough Remedies
5
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Benylin

Mucus Cough Max Honey & Lemon 150ml

Cough Remedies

Digestion

Top 5 best sellers

1
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Imodium

Original Capsules 2mg 6ct

Digestion
2
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Imodium

Instants Tablets 2mg 6ct

Digestion
3
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Senokot

Senna Fruit Laxative Tablets 20ct

Digestion
4
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Galpharm

Diarrhoea Relief Capsules 2mg 6ct

Digestion
5
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Imodium

Plus Comfort Tablets 2mg 6ct

Digestion
1
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Imodium

Original Capsules 2mg 6ct

Digestion
2
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Imodium

Instants Tablets 2mg 6ct

Digestion
3
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Senokot

Senna Fruit Laxative Tablets 20ct

Digestion
4
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Galpharm

Diarrhoea Relief Capsules 2mg 6ct

Digestion
5
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Imodium

Plus Comfort Tablets 2mg 6ct

Digestion

Heartburn

Top 5 best sellers

1
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Rennie

Peppermint Chewable Tablets 24ct

Heartburn
2
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Rennie

Spearmint Chewable Tablets 24ct

Heartburn
3
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Gaviscon

Double Action Chewable Tablets 12ct

Heartburn
4
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Gaviscon

Double Action Mint Liquid 150ml

Heartburn
5
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Nexium Control

Heartburn & Acid Reflux Tablets 7ct

Heartburn
1
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Rennie

Peppermint Chewable Tablets 24ct

Heartburn
2
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Rennie

Spearmint Chewable Tablets 24ct

Heartburn
3
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Gaviscon

Double Action Chewable Tablets 12ct

Heartburn
4
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Gaviscon

Double Action Mint Liquid 150ml

Heartburn
5
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Nexium Control

Heartburn & Acid Reflux Tablets 7ct

Heartburn

Ones to watch

New natural formulation

Benylin Herbal Chesty Cough Syrup 100ml

Range extension opportunity

Nuromol Pain Relief Tablets 12ct

Trade up opportunity - No.1 in the Total Market

Clearblue How Many Weeks Test 2ct

Range extension opportunity

Elastoplast Childrens Plasters 20ct

Great for on the go

Gaviscon Double Action Sachets 12ct

Nicotine Replacement Therapy

Top 5 best sellers

1
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Nicorette

Icy White Gum 2mg 30ct

Nicotine Replacement Therapy
2
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Nicorette

QuickMist Freshmint Mouthspray 1mg

Nicotine Replacement Therapy
3
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Nicorette

Invisipatch Step-1 Patches 25mg 7ct

Nicotine Replacement Therapy
4
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Nicorette

Cools Icy Mint Lozenge 2mg 20ct

Nicotine Replacement Therapy
5
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Nicorette

Inhalator 15mg 20ct

Nicotine Replacement Therapy
1
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Nicorette

Icy White Gum 2mg 30ct

Nicotine Replacement Therapy
2
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Nicorette

QuickMist Freshmint Mouthspray 1mg

Nicotine Replacement Therapy
3
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Nicorette

Invisipatch Step-1 Patches 25mg 7ct

Nicotine Replacement Therapy
4
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Nicorette

Cools Icy Mint Lozenge 2mg 20ct

Nicotine Replacement Therapy
5
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Nicorette

Inhalator 15mg 20ct

Nicotine Replacement Therapy

Allergy

Top 5 best sellers

1
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Piriteze

Allergy Tablets 7ct

Allergy
2
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Benadryl

Allergy Relief Tablets 12ct

Allergy
3
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Galpharm

Hayfever & Allergy Relief Tablets 7ct

Allergy
4
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Galpharm

Hayfever & Allergy Relief Tablets 14ct

Allergy
5
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Clarityn

Allergy Tablets 7ct

Allergy
1
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Piriteze

Allergy Tablets 7ct

Allergy
2
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Benadryl

Allergy Relief Tablets 12ct

Allergy
3
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Galpharm

Hayfever & Allergy Relief Tablets 7ct

Allergy
4
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Galpharm

Hayfever & Allergy Relief Tablets 14ct

Allergy
5
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Clarityn

Allergy Tablets 7ct

Allergy

Eye Care

Top 5 best sellers

1
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Optrex

Refreshing Eye Drops 10ml

Eye Care
2
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Optrex

Multi Action Eye Wash 100ml

Eye Care
3
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Optrex

Soothing Eye Drops 10ml

Eye Care
4
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Optrex

Hayfever Relief Eye Drops 10ml

Eye Care
5
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Optrex

Intensive Eye Drops 10ml

Eye Care
1
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Optrex

Refreshing Eye Drops 10ml

Eye Care
2
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Optrex

Multi Action Eye Wash 100ml

Eye Care
3
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Optrex

Soothing Eye Drops 10ml

Eye Care
4
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Optrex

Hayfever Relief Eye Drops 10ml

Eye Care
5
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Optrex

Intensive Eye Drops 10ml

Eye Care

Foot Care

Top 5 best sellers

1
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Escenti

Cool Foot Antibacterial Spray 50ml

Foot Care
2
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Compeed

Blister Plasters Mix Pack 5ct

Foot Care
3
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Pickles

Corn & Callus Ointment 12g

Foot Care
4
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Pickles

Corn & Callus Ointment 28g

Foot Care
5
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Verrugon

Complete Verruca Treatment 6g

Foot Care
1
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Escenti

Cool Foot Antibacterial Spray 50ml

Foot Care
2
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Compeed

Blister Plasters Mix Pack 5ct

Foot Care
3
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Pickles

Corn & Callus Ointment 12g

Foot Care
4
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Pickles

Corn & Callus Ointment 28g

Foot Care
5
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Verrugon

Complete Verruca Treatment 6g

Foot Care

Condoms

Top 5 best sellers

1
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Durex

Extra Safe 6ct

Condoms
2
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Durex

Thin Feel 6ct

Condoms
3
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Durex

Thin Feel 12ct

Condoms
4
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Durex

Extra Safe 12ct

Condoms
5
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Durex

Extra Safe 3ct

Condoms
1
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Durex

Extra Safe 6ct

Condoms
2
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Durex

Thin Feel 6ct

Condoms
3
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Durex

Thin Feel 12ct

Condoms
4
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Durex

Extra Safe 12ct

Condoms
5
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Durex

Extra Safe 3ct

Condoms

Pregnancy Tests

Top 5 best sellers

1
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Clearblue

Visual Rapid Test 1ct

Pregnancy Tests
2
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Medisure

One Step Test 1ct

Pregnancy Tests
3
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Clearblue

Visual Flip & Click Test 1ct

Pregnancy Tests
4
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Clearblue

Digital Week Indicator Test 1ct

Pregnancy Tests
5
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Clear Response

Midstream Tests 2ct

Pregnancy Tests
1
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Clearblue

Visual Rapid Test 1ct

Pregnancy Tests
2
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Medisure

One Step Test 1ct

Pregnancy Tests
3
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Clearblue

Visual Flip & Click Test 1ct

Pregnancy Tests
4
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Clearblue

Digital Week Indicator Test 1ct

Pregnancy Tests
5
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Clear Response

Midstream Tests 2ct

Pregnancy Tests

First Aid Plasters

Top 5 best sellers

1
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Elastoplast

Waterproof Fabric Plasters 18ct

First Aid Plasters
2
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Own Label

Assorted Plasters 20ct

First Aid Plasters
3
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Elastoplast

Water Resistant Plasters 40ct

First Aid Plasters
4
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Elastoplast

Extra Flexible Fabric Plasters 10ct

First Aid Plasters
5
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Own Label

Waterproof Plasters 20ct

First Aid Plasters
1
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Elastoplast

Waterproof Fabric Plasters 18ct

First Aid Plasters
2
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Own Label

Assorted Plasters 20ct

First Aid Plasters
3
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Elastoplast

Water Resistant Plasters 40ct

First Aid Plasters
4
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Elastoplast

Extra Flexible Fabric Plasters 10ct

First Aid Plasters
5
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Own Label

Waterproof Plasters 20ct

First Aid Plasters

Antiseptics

Top 5 best sellers

1
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Savlon

Antiseptic Cream 30g

Antiseptics
2
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Germolene

Antiseptic Cream 30g

Antiseptics
3
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Savlon

Antiseptic Cream 60g

Antiseptics
4
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Sudocrem

Skin Care Cream 30g

Antiseptics
5
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Savlon

Antiseptic Cream 15g

Antiseptics
1
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Savlon

Antiseptic Cream 30g

Antiseptics
2
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Germolene

Antiseptic Cream 30g

Antiseptics
3
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Savlon

Antiseptic Cream 60g

Antiseptics
4
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Sudocrem

Skin Care Cream 30g

Antiseptics
5
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Savlon

Antiseptic Cream 15g

Antiseptics