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Household

#1

Top Ranked Product

Top 10

If you’re short on space in store, these are the top 10 most important Household products you must stock.

1
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Andrex

Classic Clean 4ct PMP £2.99 – F1

Toilet Tissues
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2
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Fairy

Original 320ml PMP £1.29

Washing Up Liquid
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3
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Domestos

Original 750ml PMP £1.49

Bleach
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4
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Finish

Power All-in-1 Regular 13ct PMP £3.49

Dishwasher Detergents
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5
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Zoflora

Concentrated Liquid Mixed Case 120ml

Disinfectants
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6
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Febreze

Cotton Fresh 185ml PMP £3.49

Aerosols & Room Sprays
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7
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Dettol

Antibacterial Spray 750ml PMP £1.69

Multi-Purpose Cleaners
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8
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Dettol

Antibacterial Large Wipes 30ct PMP £1.69

Multi-Purpose Wipes
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9
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Mr Muscle

Sink & Drain Unblocker 500ml PMP £4.49

Drain Unblockers
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10
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Flash

Lemon APC 950ml PMP £2.49

Floor Cleaners
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1
product-title image
Andrex

Classic Clean 4ct PMP £2.99 – F1

Toilet Tissues
barcode
2
product-title image
Fairy

Original 320ml PMP £1.29

Washing Up Liquid
barcode
3
product-title image
Domestos

Original 750ml PMP £1.49

Bleach
barcode
4
product-title image
Finish

Power All-in-1 Regular 13ct PMP £3.49

Dishwasher Detergents
barcode
5
product-title image
Zoflora

Concentrated Liquid Mixed Case 120ml

Disinfectants
barcode
6
product-title image
Febreze

Cotton Fresh 185ml PMP £3.49

Aerosols & Room Sprays
barcode
7
product-title image
Dettol

Antibacterial Spray 750ml PMP £1.69

Multi-Purpose Cleaners
barcode
8
product-title image
Dettol

Antibacterial Large Wipes 30ct PMP £1.69

Multi-Purpose Wipes
barcode
9
product-title image
Mr Muscle

Sink & Drain Unblocker 500ml PMP £4.49

Drain Unblockers
barcode
10
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Flash

Lemon APC 950ml PMP £2.49

Floor Cleaners
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Latest Insights

Take advantage of seasonal events such as Spring Clean and Autumn Clean to promote household cleaning products in your store.
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Beacon brands such as Flash & Mr Muscle help shoppers navigate to the Household Cleaning fixture in store.
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The leading brands are innovating products to make them more sustainable, including biodegradable product formulas, refill packs and recycled plastic packaging
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Stocking the right pack size is important - over a third of convenience shoppers say it influences their purchase decision
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Source: Lumina Intelligence CTP 2023
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