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Household

#1

Top Ranked Product

Top 10

If you’re short on space in store, these are the top 10 most important Household products you must stock.

1
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Andrex

Classic Clean 4ct PMP £2.99 – F1

Toilet Tissues
2
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Fairy

Original 320ml PMP £1.29

Washing Up Liquid
3
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Domestos

Original 750ml PMP £1.49

Bleach
4
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Finish

All In 1 Max 13ct PMP £2.99

Dishwasher Detergent
5
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Zoflora

Concentrated Liquid Mixed Case 120ml

Disinfectant
6
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Febreze

Cotton Fresh 300ml PMP £3.49

Aerosol
7
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Flash

Lemon APC 950ml PMP £2.49

Floor Cleaner
8
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Dettol

Antibacterial Large Wipes 30ct PMP £1.69

Multi-Purpose Wipes
9
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Mr Muscle

Sink & Drain Unblocker 500ml PMP £4.49

Sink & Drain
10
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Dettol

Antibacterial Spray 750ml PMP £1.69

Multi-Purpose Cleaner
1
product-title image
Andrex

Classic Clean 4ct PMP £2.99 – F1

Toilet Tissues
2
product-title image
Fairy

Original 320ml PMP £1.29

Washing Up Liquid
3
product-title image
Domestos

Original 750ml PMP £1.49

Bleach
4
product-title image
Finish

All In 1 Max 13ct PMP £2.99

Dishwasher Detergent
5
product-title image
Zoflora

Concentrated Liquid Mixed Case 120ml

Disinfectant
6
product-title image
Febreze

Cotton Fresh 300ml PMP £3.49

Aerosol
7
product-title image
Flash

Lemon APC 950ml PMP £2.49

Floor Cleaner
8
product-title image
Dettol

Antibacterial Large Wipes 30ct PMP £1.69

Multi-Purpose Wipes
9
product-title image
Mr Muscle

Sink & Drain Unblocker 500ml PMP £4.49

Sink & Drain
10
product-title image
Dettol

Antibacterial Spray 750ml PMP £1.69

Multi-Purpose Cleaner

Latest Insights

Take advantage of seasonal events such as Spring Clean and Autumn Clean to promote household cleaning products in your store.
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Source: Nielsen – Total GB – MAT we 10.09.22
Beacon brands such as Flash & Mr Muscle help shoppers navigate to the Household Cleaning fixture in store.
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The market leading brands are constantly innovating products to make them more sustainable. Biodegradable product formulas, refill packs and packaging made using recycled plastic are amongst the many developments.
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55% of consumers say there should be more sustainable cleaning products available. If you have space, include sustainable SKUs such as Ecover or Method.
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Source: Mintel UK Household Cleaning Equipment Market Report 2022
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