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Bleach & Toilet

Bleach & Toilet

50%+ of bleach purchases are pre-planned, so it drives shoppers to your store. Stock a full toilet care range - bleach, toilet cleaner, and rim and cistern blocks.
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Proprietary brand manufacturer research (Unilever)
Domestos Original Bleach 750ml is the No.1 SKU in the category. The £1.49 PMP variant will give shoppers confidence that they are paying the right price.
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Nielsen – HHC – Total Market & Impulse – Value Sales – MAT: 09.10.2022
71% of retailers say that a benefit of PMPs is that shoppers do not blame the retailer for the price
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Source: Lumina Intelligence CTP 2023
58% of household, health and beauty shoppers say these categories are their main reason for visiting the store
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Source: Lumina Intelligence CTP 2023
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Bleach

Top 5 best sellers

1
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Domestos

Original 750ml PMP £1.49

Bleach
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2
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Own Brand

Original 750ml

Bleach
3
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Own Brand

Citrus 750ml

Bleach
4
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Domestos

Citrus 750ml PMP £1.49

Bleach
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5
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Domestos

Pink 750ml PMP £1.49

Bleach
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1
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Domestos

Original 750ml PMP £1.49

Bleach
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2
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Own Brand

Original 750ml

Bleach
3
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Own Brand

Citrus 750ml

Bleach
4
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Domestos

Citrus 750ml PMP £1.49

Bleach
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5
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Domestos

Pink 750ml PMP £1.49

Bleach
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Toilet Cleaners

Top 5 best sellers

1
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Harpic

Power Plus Max 750ml PMP £1.69

Toilet Cleaners
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2
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Duck

Deep Action Gel Pine 750ml

Toilet Cleaners
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3
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Harpic

Active Fresh Pine 750ml PMP £1.69

Toilet Cleaners
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4
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Duck

Deep Action Gel Marine 750ml

Toilet Cleaners
barcode
5
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Own Brand

Unbranded 750ml

Toilet Cleaners
1
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Harpic

Power Plus Max 750ml PMP £1.69

Toilet Cleaners
barcode
2
product-title image
Duck

Deep Action Gel Pine 750ml

Toilet Cleaners
barcode
3
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Harpic

Active Fresh Pine 750ml PMP £1.69

Toilet Cleaners
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4
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Duck

Deep Action Gel Marine 750ml

Toilet Cleaners
barcode
5
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Own Brand

Unbranded 750ml

Toilet Cleaners

Ones to watch

Drives regime

Domestos Power Fresh Toilet Cleaner

Driving category growth

Domestos Power Foam Spray

Drives basket spend

Domestos Power5 Rim Blocks Maxi-Pack 5ct

New for 2024

Harpic Adhesive Hygienic Toilet Sticker 4ct

Eco / Sustainable

Duck Biodegradable Toilet Cleaner 750ml

Rim Blocks

Top 5 best sellers

1
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Domestos

Power5 Ocean 1ct PMP £1.75

Rim Blocks
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2
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Domestos

Power5 Lime 1ct PMP £1.75

Rim Blocks
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3
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Bloo

Power Active Lemon 1ct

Rim Blocks
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4
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Duck

3-in-1 Purple Wave 1ct

Rim Blocks
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5
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Harpic

Fresh Active Sparkling Citrus 1ct

Rim Blocks
barcode
1
product-title image
Domestos

Power5 Ocean 1ct PMP £1.75

Rim Blocks
barcode
2
product-title image
Domestos

Power5 Lime 1ct PMP £1.75

Rim Blocks
barcode
3
product-title image
Bloo

Power Active Lemon 1ct

Rim Blocks
barcode
4
product-title image
Duck

3-in-1 Purple Wave 1ct

Rim Blocks
barcode
5
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Harpic

Fresh Active Sparkling Citrus 1ct

Rim Blocks
barcode

Cistern Blocks

Top 5 best sellers

1
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Bloo

Original Blue 2ct

Cistern Blocks
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2
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Easy

Lu-Blue 2ct

Cistern Blocks
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3
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Own Brand

Unbranded 2ct

Cistern Blocks
4
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Own Brand

Unbranded 4ct

Cistern Blocks
5
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Prism

Ocean 8ct

Cistern Blocks
barcode
1
product-title image
Bloo

Original Blue 2ct

Cistern Blocks
barcode
2
product-title image
Easy

Lu-Blue 2ct

Cistern Blocks
barcode
3
product-title image
Own Brand

Unbranded 2ct

Cistern Blocks
4
product-title image
Own Brand

Unbranded 4ct

Cistern Blocks
5
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Prism

Ocean 8ct

Cistern Blocks
barcode