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Skin Care

Skin Care

There is a huge range of skin care products available. In Independents, most shoppers are looking to cover basic needs, so stock up on lip care, face wipes and hand/body moisturisers.
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Try positioning Vaseline Lip Tins at your till point to drive impulse sales. They are a small pack size and available in a countertop display unit (CDU). Also consider dual-siting if you have space.
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The Skin Care category is highly seasonal, with different products peaking in summer and in winter. Remember to stock up on Vaseline Lip Tins and hand creams during the winter months. To extend your range during summer, consider stocking products with SPF.
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Skin care shoppers are very brand loyal with many unwilling to try retailer own label options16. Simple, Nivea & Vaseline are the key brands in the Independents channel.
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Source: Nielsen – Face, Hand & Body – Total Market – Value Sales – MAT: 09.10.2022
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Facial Wipes

Top 5 best sellers

1
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Simple

Biodegradable 25ct PMP £2.79

Facial Wipes
2
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Simple

Biodegradable 7ct

Facial Wipes
3
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Johnson's

Make Up Be Gone 25ct

Facial Wipes
4
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Nivea

Biodegradable 7ct

Facial Wipes
5
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Nivea

Biodegradable 25ct

Facial Wipes
1
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Simple

Biodegradable 25ct PMP £2.79

Facial Wipes
2
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Simple

Biodegradable 7ct

Facial Wipes
3
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Johnson's

Make Up Be Gone 25ct

Facial Wipes
4
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Nivea

Biodegradable 7ct

Facial Wipes
5
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Nivea

Biodegradable 25ct

Facial Wipes

Facial Cleanser

Top 5 best sellers

1
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Simple

Moisturising Facial Wash 150ml

Facial Cleanser
2
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Garnier

Micellar Cleansing Water 400ml

Facial Cleanser
3
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Simple

Refreshing Facial Wash 150ml

Facial Cleanser
4
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Clean & Clear

Exfoliating Daily Face Wash 150ml

Facial Cleanser
5
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Nivea

Refreshing Facial Wash Gel 150ml

Facial Cleanser
1
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Simple

Moisturising Facial Wash 150ml

Facial Cleanser
2
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Garnier

Micellar Cleansing Water 400ml

Facial Cleanser
3
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Simple

Refreshing Facial Wash 150ml

Facial Cleanser
4
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Clean & Clear

Exfoliating Daily Face Wash 150ml

Facial Cleanser
5
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Nivea

Refreshing Facial Wash Gel 150ml

Facial Cleanser

Facial Moisturiser

Top 5 best sellers

1
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Evian

Moisturising Facial Spray 50ml

Facial Moisturiser
2
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Simple

Hydrating Light Moisturiser 125ml

Facial Moisturiser
3
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Nivea

Refreshing Day Cream SPF15 50ml

Facial Moisturiser
4
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Simple

Hydrating Light Moisturiser 50ml

Facial Moisturiser
5
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Simple

Replenishing Rich Moisturiser 125ml

Facial Moisturiser
1
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Evian

Moisturising Facial Spray 50ml

Facial Moisturiser
2
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Simple

Hydrating Light Moisturiser 125ml

Facial Moisturiser
3
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Nivea

Refreshing Day Cream SPF15 50ml

Facial Moisturiser
4
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Simple

Hydrating Light Moisturiser 50ml

Facial Moisturiser
5
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Simple

Replenishing Rich Moisturiser 125ml

Facial Moisturiser

Lip Care

Top 5 best sellers

1
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Vaseline

Original Lip Therapy Tin 20g

Lip Care
2
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Nivea

Original Care Lip Balm 4.8g

Lip Care
3
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Lypsyl

The Original SPF15 Lip Balm 4g

Lip Care
4
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Vaseline

Aloe Lip Therapy Tin 20g

Lip Care
5
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Chapstick

Classic Original SPF10 Lip Balm 12g

Lip Care
1
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Vaseline

Original Lip Therapy Tin 20g

Lip Care
2
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Nivea

Original Care Lip Balm 4.8g

Lip Care
3
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Lypsyl

The Original SPF15 Lip Balm 4g

Lip Care
4
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Vaseline

Aloe Lip Therapy Tin 20g

Lip Care
5
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Chapstick

Classic Original SPF10 Lip Balm 12g

Lip Care

Ones to watch

New for 2023

Dove Gradual Self Tan 400ml

New EDLP range

Aveeno Vanilla & Oat Body Cream

New for 2023

Neutrogena Everyday Hand Cream

Range extension opportunity

Carmex Classic Moisturising Lip Balm Tube

Range extension opportunity

Enliven Pink Nail Polish Remover PMP £1

Hand Cream

Top 5 best sellers

1
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Vaseline

Healthy Hands & Strong Nails 75ml

Hand Cream
2
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Neutrogena

Norweigian Formula Unscented 50ml

Hand Cream
3
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Nivea

Soothing Care Aloe Vera 75ml

Hand Cream
4
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Vaseline

Dry Hands Rescue Antibac 75ml

Hand Cream
5
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Nivea

Smooth Care Macadamia Oil 30ml

Hand Cream
1
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Vaseline

Healthy Hands & Strong Nails 75ml

Hand Cream
2
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Neutrogena

Norweigian Formula Unscented 50ml

Hand Cream
3
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Nivea

Soothing Care Aloe Vera 75ml

Hand Cream
4
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Vaseline

Dry Hands Rescue Antibac 75ml

Hand Cream
5
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Nivea

Smooth Care Macadamia Oil 30ml

Hand Cream

Body Moisturiser

Top 5 best sellers

1
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Vaseline

Original Petroleum Jelly 50ml

Body Moisturiser
2
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Nivea

Refreshingly Soft Moisturiser 75ml

Body Moisturiser
3
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Vaseline

Original Petroleum Jelly 100ml

Body Moisturiser
4
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Nivea

Body Lotion for Dry Skin 250ml

Body Moisturiser
5
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Nivea

Crème 50ml

Body Moisturiser
1
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Vaseline

Original Petroleum Jelly 50ml

Body Moisturiser
2
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Nivea

Refreshingly Soft Moisturiser 75ml

Body Moisturiser
3
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Vaseline

Original Petroleum Jelly 100ml

Body Moisturiser
4
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Nivea

Body Lotion for Dry Skin 250ml

Body Moisturiser
5
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Nivea

Crème 50ml

Body Moisturiser

Male Cleanser

Top 5 best sellers

1
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L'Oreal Men Expert

Hydra Energetic Face Wash 100ml

Male Cleanser
2
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Bulldog

Original Face Wash 150ml

Male Cleanser
3
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Nivea Men

Deep Cleansing Face Wash 100ml

Male Cleanser
4
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L'Oreal Men Expert

Hydra Energetic Face Scrub 100ml

Male Cleanser
5
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Bulldog

Sensitive Face Wash 150ml

Male Cleanser
1
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L'Oreal Men Expert

Hydra Energetic Face Wash 100ml

Male Cleanser
2
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Bulldog

Original Face Wash 150ml

Male Cleanser
3
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Nivea Men

Deep Cleansing Face Wash 100ml

Male Cleanser
4
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L'Oreal Men Expert

Hydra Energetic Face Scrub 100ml

Male Cleanser
5
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Bulldog

Sensitive Face Wash 150ml

Male Cleanser

Male Moisturiser

Top 5 best sellers

1
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Bulldog

Original Moisturiser 100ml

Male Moisturiser
2
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Nivea Men

Sensitive Moisturiser 75ml

Male Moisturiser
3
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Nivea Men

Sensitive Post Shave Balm 100ml

Male Moisturiser
4
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Brut

Original After Shave Lotion 100ml

Male Moisturiser
5
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L'Oreal Men Expert

Hydra Energetic Moisturiser 50ml

Male Moisturiser
1
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Bulldog

Original Moisturiser 100ml

Male Moisturiser
2
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Nivea Men

Sensitive Moisturiser 75ml

Male Moisturiser
3
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Nivea Men

Sensitive Post Shave Balm 100ml

Male Moisturiser
4
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Brut

Original After Shave Lotion 100ml

Male Moisturiser
5
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L'Oreal Men Expert

Hydra Energetic Moisturiser 50ml

Male Moisturiser