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Hair Care

Hair Care

58% of household, health and beauty shoppers say these categories are their main reason for visiting the store
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Source: Lumina Intelligence CTP 2023
71% of female hair care consumers want damage repair products. 'Moisturising' and ‘Repair and Protect’ variants sell well.
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Source: Proprietary brand manufacturer research (P&G)
Stock matching shampoo and conditioner SKUs and display them next to each other on shelf.
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Head & Shoulders Classic Clean 2-in-1 225ml £2.99 PMP is the top-selling shampoo in the Impulse channel
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Source: Nielsen - Hair Care - Total Market - Value Sales - L52w 18th Nov 2023
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Shampoo

Top 5 best sellers

1
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Head & Shoulders

2in1 Classic Clean 250ml PMP £2.99

Shampoo
PMP + Non-PMP
EAN (PMP): 8700216301848 EAN (NON-PMP): 8700216301800
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2
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Alberto Balsam

Raspberry 350ml PMP £1.00

Shampoo
PMP + Non-PMP
EAN (PMP): 8717163635902 EAN (NON-PMP): 8710908180811
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3
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Head & Shoulders

Classic Clean 250ml

Shampoo
PMP + Non-PMP
EAN: 5410076229994
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4
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Tresemme

Rich Moisture 300ml PMP £2.50

Shampoo
PMP + Non-PMP
EAN (PMP): 5056267002900 EAN (NON-PMP): 8720182513663
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5
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Alberto Balsam

Coconut 350ml PMP £1.00

Shampoo
PMP + Non-PMP
EAN (PMP): 8717163635896 EAN (NON-PMP): 8710908177071
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1
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Head & Shoulders

2in1 Classic Clean 250ml PMP £2.99

Shampoo
PMP + Non-PMP
EAN (PMP): 8700216301848 EAN (NON-PMP): 8700216301800
barcode
2
product-title image
Alberto Balsam

Raspberry 350ml PMP £1.00

Shampoo
PMP + Non-PMP
EAN (PMP): 8717163635902 EAN (NON-PMP): 8710908180811
barcode
3
product-title image
Head & Shoulders

Classic Clean 250ml

Shampoo
PMP + Non-PMP
EAN: 5410076229994
barcode
4
product-title image
Tresemme

Rich Moisture 300ml PMP £2.50

Shampoo
PMP + Non-PMP
EAN (PMP): 5056267002900 EAN (NON-PMP): 8720182513663
barcode
5
product-title image
Alberto Balsam

Coconut 350ml PMP £1.00

Shampoo
PMP + Non-PMP
EAN (PMP): 8717163635896 EAN (NON-PMP): 8710908177071
barcode

Conditioner

Top 5 best sellers

1
product-title image
Alberto Balsam

Raspberry 350ml PMP £1.00

Conditioner
PMP + Non-PMP
EAN (PMP): 8717163635889 EAN (NON-PMP): 8710908182082
barcode
2
product-title image
Tresemme

Rich Moisture 300ml PMP £2.50

Conditioner
PMP + Non-PMP
EAN (PMP): 5056267002962 EAN (NON-PMP): 8720182513663
barcode
3
product-title image
Alberto Balsam

Coconut 350ml PMP £1.00

Conditioner
PMP + Non-PMP
EAN (PMP): 8717163635865 EAN (NON-PMP): 8710908181283
barcode
4
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Elvive

Dream Lengths 250ml

Conditioner
PMP + Non-PMP
EAN: 3600524055349
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5
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Herbal Essences

Dazzling Shine 400ml

Conditioner
PMP + Non-PMP
EAN: 5011321594562
barcode
1
product-title image
Alberto Balsam

Raspberry 350ml PMP £1.00

Conditioner
PMP + Non-PMP
EAN (PMP): 8717163635889 EAN (NON-PMP): 8710908182082
barcode
2
product-title image
Tresemme

Rich Moisture 300ml PMP £2.50

Conditioner
PMP + Non-PMP
EAN (PMP): 5056267002962 EAN (NON-PMP): 8720182513663
barcode
3
product-title image
Alberto Balsam

Coconut 350ml PMP £1.00

Conditioner
PMP + Non-PMP
EAN (PMP): 8717163635865 EAN (NON-PMP): 8710908181283
barcode
4
product-title image
Elvive

Dream Lengths 250ml

Conditioner
PMP + Non-PMP
EAN: 3600524055349
barcode
5
product-title image
Herbal Essences

Dazzling Shine 400ml

Conditioner
PMP + Non-PMP
EAN: 5011321594562
barcode

Hair Spray

Top 5 best sellers

1
product-title image
Silvikrin

Maximum Hold 250ml

Hair Spray
PMP + Non-PMP
EAN: 4056800781232
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2
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Silvikrin

Firm Hold 250ml

Hair Spray
PMP + Non-PMP
EAN: 4056800781263
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3
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Insette

Extra Hold 200ml

Hair Spray
PMP + Non-PMP
EAN: 5012334005434
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4
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Elnett

Normal Hold Mini 75ml

Hair Spray
PMP + Non-PMP
EAN: 50991297
barcode
5
product-title image
Elnett

Normal Hold 200ml

Hair Spray
PMP + Non-PMP
EAN: 5011408002270
barcode
1
product-title image
Silvikrin

Maximum Hold 250ml

Hair Spray
PMP + Non-PMP
EAN: 4056800781232
barcode
2
product-title image
Silvikrin

Firm Hold 250ml

Hair Spray
PMP + Non-PMP
EAN: 4056800781263
barcode
3
product-title image
Insette

Extra Hold 200ml

Hair Spray
PMP + Non-PMP
EAN: 5012334005434
barcode
4
product-title image
Elnett

Normal Hold Mini 75ml

Hair Spray
PMP + Non-PMP
EAN: 50991297
barcode
5
product-title image
Elnett

Normal Hold 200ml

Hair Spray
PMP + Non-PMP
EAN: 5011408002270
barcode

Female Styling

Top 5 best sellers

1
product-title image
Bristows

Volume & Body Mousse 200ml

Female Styling
PMP + Non-PMP
EAN: 5014697051318
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2
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VO5

Mega Hold Gel Spray 200ml

Female Styling
PMP + Non-PMP
EAN: 5012254060117
barcode
3
product-title image
Shockwaves

Volume Mousse 200ml

Female Styling
PMP + Non-PMP
EAN: 5010264435840
barcode
4
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Bristows

Curls & Waves Mousse 200ml

Female Styling
PMP + Non-PMP
EAN: 5014697051301
barcode
5
product-title image
Percy & Reed

Turp Up The Volume Mousse 50ml

Female Styling
PMP + Non-PMP
EAN: 5060265373276
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1
product-title image
Bristows

Volume & Body Mousse 200ml

Female Styling
PMP + Non-PMP
EAN: 5014697051318
barcode
2
product-title image
VO5

Mega Hold Gel Spray 200ml

Female Styling
PMP + Non-PMP
EAN: 5012254060117
barcode
3
product-title image
Shockwaves

Volume Mousse 200ml

Female Styling
PMP + Non-PMP
EAN: 5010264435840
barcode
4
product-title image
Bristows

Curls & Waves Mousse 200ml

Female Styling
PMP + Non-PMP
EAN: 5014697051301
barcode
5
product-title image
Percy & Reed

Turp Up The Volume Mousse 50ml

Female Styling
PMP + Non-PMP
EAN: 5060265373276
barcode

Male Styling

Top 5 best sellers

1
product-title image
Alberto Balsam

Ultra Strong Styling Gel 200ml

Male Styling
PMP + Non-PMP
EAN: 5012254060230
barcode
2
product-title image
VO5

Extreme Matt Clay 75ml

Male Styling
PMP + Non-PMP
EAN: 50398683
barcode
3
product-title image
VO5

Mega Hold Gel 200ml

Male Styling
PMP + Non-PMP
EAN: 5012254060070
barcode
4
product-title image
Alberto Balsam

Wet Look Styling Gel 200ml

Male Styling
PMP + Non-PMP
EAN: 5012254060223
barcode
5
product-title image
Brylcreem

Original Hair Cream 150ml

Male Styling
PMP + Non-PMP
EAN: 5000231039508
barcode
1
product-title image
Alberto Balsam

Ultra Strong Styling Gel 200ml

Male Styling
PMP + Non-PMP
EAN: 5012254060230
barcode
2
product-title image
VO5

Extreme Matt Clay 75ml

Male Styling
PMP + Non-PMP
EAN: 50398683
barcode
3
product-title image
VO5

Mega Hold Gel 200ml

Male Styling
PMP + Non-PMP
EAN: 5012254060070
barcode
4
product-title image
Alberto Balsam

Wet Look Styling Gel 200ml

Male Styling
PMP + Non-PMP
EAN: 5012254060223
barcode
5
product-title image
Brylcreem

Original Hair Cream 150ml

Male Styling
PMP + Non-PMP
EAN: 5000231039508
barcode

Ones to watch

Dry Shampoo accounts for 11% of Shampoo sales

Enliven Tropical Dry Shampoo 300ml

New for 2024

Pantene Bond Repair Range

No.3 Gel, Wax & Paste Brand

Shockwaves Tuff Stuff Gel 200ml

New pack size for 2024

Tresemme Replenish & Cleanse 500ml

Now available in a PMP

Enliven Fruits Shampoo & Conditioner 500ml PMP £1.49

Subcategories

Personal Care

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DCS Group (UK) Ltd

Noral Way

Banbury

Oxfordshire

OX16 2AA

United Kingdom

01789 208000

[email protected]

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best experience on our website. Learn more.

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