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Laundry Capsules drive sales value
Capsules is the fastest growing format within the laundry category. Merchandise these together on shelf to drive sales.
Source: Nielsen – Laundry – Impulse – Value Sales – MAT: 10.09.2022

Supplied v1

Laundry Capsules drive sales value
Capsules is the fastest growing format within the laundry category. Merchandise these together on shelf to drive sales.
Source: Nielsen – Laundry – Impulse – Value Sales – MAT: 10.09.2022

Encourage cross-category shopping
Merchandise fabric conditioners, refreshers, dryer sheets and stain removers on the top shelves, directly above laundry detergents to encourage cross-category sales.

Drive impulse sales
Grow basket spend by stocking Vanish stain remover powders. Vanish has a huge 69% share of laundry additives within the independents channel.
Source: Nielsen – Laundry – Impulse – Value Sales – MAT: 08.10.2022

44% of UK households contain someone with sensitive skin. Make sure you allocate space for a sensitive range.
Source: Supplier Manufacturer Data

Drive sales of trade up by stocking premium products such as Comfort Ultimate Care and Unstoppables Spring Awakening Beads.
Source: Supplier Manufacturer Data

Drive a Laundry regime at fixture by stocking same scent variants across different formats such as Lenor Spring Awakening Fabric Conditioner, Tumble Dryer Sheets & Scent Boosters.

Supplied v2

Laundry Capsules drive sales value
Capsules is the fastest growing format within the laundry category. Merchandise these together on shelf to drive sales.
Source: Nielsen – Laundry – Impulse – Value Sales – MAT: 10.09.2022

Encourage cross-category shopping
Merchandise fabric conditioners, refreshers, dryer sheets and stain removers on the top shelves, directly above laundry detergents to encourage cross-category sales.

Drive impulse sales
Grow basket spend by stocking Vanish stain remover powders. Vanish has a huge 69% share of laundry additives within the independents channel.
Source: Nielsen – Laundry – Impulse – Value Sales – MAT: 08.10.2022

44% of UK households contain someone with sensitive skin. Make sure you allocate space for a sensitive range.
Source: Supplier Manufacturer Data

Drive sales of trade up by stocking premium products such as Comfort Ultimate Care and Unstoppables Spring Awakening Beads.
Source: Supplier Manufacturer Data

Drive a Laundry regime at fixture by stocking same scent variants across different formats such as Lenor Spring Awakening Fabric Conditioner, Tumble Dryer Sheets & Scent Boosters.

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Manufacturing

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Co-Packing

Careers

Contact us:

DCS Group (UK) Ltd

Noral Way

Banbury

Oxfordshire

OX16 2AA

United Kingdom

01789 208000

[email protected]

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This website uses cookies to ensure you get the
best experience on our website. Learn more.

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